Here is How Technology Can Transform Your Exhibitions

Smart businesses are now exploring the unending technological means to increase their market share and profitability in equal measure. Did you know that trade shows and exhibitions remain among the most important avenues that your business can use to gain in market share. Well as long as you make use of the trending technologies during such an event, you are likely to have a lasting impact and possibly an upsurge in sales.
Obviously in order to make such an impact you will need to engage an events company. Such a company will be able to set your events in a way that explores and utilizes the latest technology in order to provide the most effective coverage as far as your products or services are concerned.
Prior to the exhibition
Before the exhibition you can choose to include technology in making a strong public presentation of what is coming up. This can be accomplished when you get involved directly or if you let the events company set up this for you. One of the ways may be by using social media in conjunction with other methods like mail shots. These must be able to direct your audience or recipients to an online source such as a website that may be rich in content on what your products and/or services are all about.
Using handouts and freebies
Freebies are a great attraction for most online users. Definitely if you intend to make your online presence as attractive you will find it worthwhile to include handouts and freebies. These handouts may have more information on your products and services that can be contained in printable brochures suitably stored on gadgets like DVDs, flash disks and such like hardware that you directly mail to all those visitors who subscribe to receive such mails from your website.
Using augmented reality
At the moment technology makes it possible to enhance user experience through augmented reality. The combination of appropriate hardware and related software is capable of helping the user to get a near real experience with your product or service. This is likely to make the customer more interested and likely to increase your business prospects as well. However, one of the main considerations that an events company can address when looking to accomplish such an experience, is the availing of suitable hardware to optimize the users’ experience. It is important that as many people as possible have the best display in order to achieve the objective of augmented reality.
Availing user friendly hardware
The success of your business events will depend on the choice of hardware you are using. With an understanding that intuitive technology like touch screens is popular with many people, your choice of such hardware is likely to enhance further your business prospects.
Generally there is a lot out there in terms of technology that you can use during your exhibitions. However a careful consideration of what is most suitable for you is important. An events company can make such an evaluation for you and ensure that you have made the right choice that will give some competitive advantage.
Kenneth Fabian, Founder & Owner of OGL Asia - a brand activation company specialising in Events, Exhibition and Design Communications since 1989.

With 27 years of experience, Kenneth was able to gather the right contacts, strategies and resources to ensure an effective brand engagement.

Sony DSC-QX10 Camera lens for connecting to Smartphones

According to rumors, Sony will soon be two clip-on lenses for Smartphones and tablets front, where it is not just about lenses, but to be a complete cameras. In Sony DSC-QX10 the image sensor and lens stuck and image processor, which is operated via the Smartphone. Sony wants to improve the image quality of Smartphone photos. There is too little space for high-quality camera technology in small devices; the manufacturer installed them in a lens for plugging. However, these are not just lenses, as they are already in large numbers for mobile devices. Instead, stuck in the DSC- QX10 are next to the lens but still an image sensor, image processor, an SD memory card as well as modules for WLAN and NFC. It only lacks a screen and the typical operating a camera.

 Instead the program operation of the camera modules using a Smartphone or tablet, the appropriate app for Sony appears not only devices, but allegedly also for Android and iOS. The attachment of the lens with cameras can be done with a help magnet, which might be problematic in the case of plastic housings. The blog sonyalpharumors has published images and first details on the new lens cameras from Sony. According to him, they bear the name DSC- QX10. A similar model should be equipped with a one-inch image sensor, a resolution of 20.2 megapixels and a 3.6x zoom - like the compact camera Cyber-shot DSC-RX100. The camera lens has reportedly over a ten times zoom and a 1/2, 3 inch CMOS sensor with a resolution of 18 megapixels. In all cases, the sensor surface is significantly greater than current Smartphones.

Samsung Galaxy Mega 6.3; A monster Smartphone

At 6.3 inches, the Samsung Galaxy Mega 6.3 is undoubtedly great. The Samsung Galaxy Mega 6.3 is only an inch thick and weighs 201 grams with a screen size of 6.3 inches (16 centimeters). The display of the Galaxy Mega 6.3 shows only 1280x720 pixels - it's still sharp. The Mega is not AMOLED, but an LCD display. This has advantages and disadvantages: the whites are clear, but black always looks dark gray. Watching movies and gaming in Mega bring the giant Wins more fun than on any other phone - especially as the colors look realistic on the high-contrast display and can be adjusted according to taste. Although the screen is not exceptionally bright; but still it is fairly easy to read in the sunlight. Galaxy Mega is equipped with a dual-core chip. With the Qualcomm Snapdragon Smartphone is slightly slower than a quad-core model, in practice, but it was barely noticeable: it is clocked at 1.73 GHz brisk. Daylight shooting of the eight-megapixel camera in the mega can still compete with the iPhone 5. Samsung has equipped the 6.3 mega alongside Android 4.2.2 with its own user interface and other features. In large Smartphones, a large battery fits. While conventional models around 2,000 milliamp hours (mAh) store, he summarizes the Mega 3200 mAh. That is more than enough for a day's work. In addition, the Mega has some handy features on board: the multi-window functions although there is some time, but it's really fun to Mega: This two app windows can simultaneously represent. Become standard in Samsung Smartphones: To control any TV there is an infrared remote control in Mega. The Adapt-sound adjustment, you should try it: This can also be from bad headphones bringing out the best possible sound. The Samsung Galaxy Mega 6.3 is huge, but not cumbersome: The sound quality of the phone is good, the pace fast, and the display reacts quickly. The screen is a bit dark and the small built-in memory.

A New Google Glass App Gets Us One Step Closer To Robocop

Google Glass, the high-tech eyewear that gives you an Internet-connected screen in front of your eyeball wherever you go, might have applications that could go beyond seeing if your new date has a criminal record on the fly. It could also help emergency professionals better protect the public. Mutualink, a communications company, is showing off a newly developed app that could help police, firefighters, and paramedics gather information and communicate more effectively.
When first responders arrive at the scene of a crime, fire, medical emergency, or disaster, they can deliver information to headquarters through Google Glass rather than radio. They can also instantly receive vital information like building plans, medical information, and security camera footage. In other words, first responders could have access to virtually anything they want to know; instantly, giving them the power to do their jobs more effectively.
This new possible application of Google Glass probably pleases the devices backers over at Google, who may still be unsure of how the public at large will receive the face-mounted gadget once it’s available to the public next year. Even if the product becomes a flop with tech-heads, it might still get significant use from emergency professionals and other people who could benefit from sending and receiving a constant stream of information. This scenario is essentially what happened to the Segway, which didn’t become the blockbuster product that many people expected, but still found a market with security and tourist companies.

Privacy Concerns

However, not everyone is 100% pleased with the prospect of every police officer having a hyper-advanced communications device and camera strapped to their face at all times.  Many people, already weary after it was revealed that the government collected data about Americans, aren’t thrilled about the prospect of police videotaping every single interaction.
Politicians in high places have also expressed skepticism at the virtues of police carrying around cameras. New York Mayor Michael Bloomberg recently objected to a pilot program to put video cameras on some NYPD officers.

Information Overload

As cool as this sounds, there is a risk of officials simply receiving too much information. When you have to make a split second decision, it doesn’t help to get a video feed, blueprints, and a detailed criminal history report all the same time. While this new app, combined with cutting edge technology, might aid officials in certain situations, nothing will take the place of proper training.

Cybercops?

Police officers have always been quick to adopt new technologies when it becomes clear that they could benefit from them, whether it be radio, speed radars, or car-mounted computers. If this new app becomes a hit with law enforcement and emergency professionals, this might be the next high-tech step in the evolution of America’s protectors.
Robyn Hillary is a writer from Northfolk, Virginia.  She writes about technology, social media, and online startups.

Razer Tartarus keypad for gamers

Razer unites the new gaming keypad with 25 programmable keys and Tartarus. So critical game situations should be mastered quickly and handled efficiently. Gamble with a conventional keyboard is often a nightmare and in critical situations, the search for the appropriate device key for gambling. The result is that the enemy gets an advantage; in the worst case he does you in a jiffy. The solution to overcome this is called Razer Tartarus keypad. These are small input devices that combine the most important buttons and controls handy. The latest device comes from Razer and is called Tartarus. The specifics: According to the manufacturer this keypad is ergonomically shaped so that players hands do not cramp quickly. When should also prove to be extremely comfortable in long duels with rubberized palm rest. The Tartarus has 25 keys that you program with the features you want. Not only that, command sequences (macros), whose length is not limited, you will sit on the keys. Each key can be programmed with up to eight instructions - for about eight games. Between the different keyboard layouts you can switch to simple push of a button. On the left side of the Tartarus has an eight-way D-pad, which is operated with the thumb - about the change in direction of the character. Directly above colored LEDs indicate which of the eight key bindings and currently active. Design and button layout optimized for right-handers. All the keys are illuminated so you gamble easily even in dark rooms.